Healthcare for South West London

By Phil Reid on July 7, 2012 | Category: Clients | Tags: , , , , , | No Comments
Healthcare Hotwire HTML newsletter

Healthcare Hotwire HTML newsletter

  • Healthcare Hotwire HTML newsletter

Healthcare for South West London commissioned Journalista to create and launch a digital strategy to engage local people and clinicians; manage crisis communications; provide media relations services and carry out a series of advanced media training sessions for all the medical directors and leading GPs working across South West London.

Top GPs learn PR lessons in live-simulation event

By Holly Sutton on May 12, 2011 | Category: Blog | Tags: , , , , , , | No Comments

Last weekend I was invited as a media expert to play the role of an editor in a two-day live simulation of the new GP commissioning arrangements by the Royal College of General Practitioners. The top-players of the GP world were there as part of a post-graduate learning programme, run by Exeter University, to suss out the potential pitfalls and key areas for development ahead of going live with commissioning reforms.

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Communicating within the GP Consortia – how to engage all?

By Holly Sutton on September 27, 2010 | Category: Blog | Tags: , , , , , , , , , | No Comments

Speaking to the Royal College of GPs last Friday, Secretary of State for Health Andrew Lansley delivered a confidence shattering blow to the poor Department of Health communications person who wrote the national letter on patient records:

“We all received a letter through the door on patient records saying we could opt out if we wanted to, but the letter was so long and poorly written that I’m sure I wasn’t the only one who struggled to understand what it was saying!”

Ouch. However, having re-written the DoH standard issue press release into sentences that didn’t cause you pass-out for lack of breath mid-sentence, I catch his drift.

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