PR Opportunities in the age of digital media

By Daniel Lombard on November 10, 2011 | Category: Blog | Tags: , , , | No Comments

The decline of print media continues with the closure of the print edition of Community Care, the long-running trade publication for social workers, which will move all its content online after 24 November.

This follows the closure of Computer Weekly’s print edition, which also went online-only earlier this year following the sale of the brand from Reed Business Information to TechTarget. Read more …

We’re hiring

By Holly Sutton on November 12, 2010 | Category: News | Tags: , , , , | No Comments

The Journalista team is growing and we looking for the right person/people to join our friendly team.

As a new-style communications agency, bridging the gap between journalism and PR, we’re looking for people with experience of communicating within the health sector. Ideally gained working within the mainstream media.

But as with any small growing company, it’s all about getting the right person. So if you’ve been working in health policy, communications or PR and have a passion for new media and an ambition to tell our clients’ stories we’d love to hear from you.

Please click below for the job ad details.

Read more …

Christmas campaign for Many Happy Returns

By Holly Sutton on October 12, 2010 | Category: Case Studies | Tags: , , , , , , , , , | No Comments

Many Happy Returns produces beautiful flash cards of by-gone eras to stimulate conversations between older and younger generations.

Following the successful launch of a pack of cards of pictures from the 1940s, founder and director of Many Happy Returns Sarah Reed is launching a second pack with pictures from the 1950s.

Read more …

Communicating within the GP Consortia – how to engage all?

By Holly Sutton on September 27, 2010 | Category: Blog | Tags: , , , , , , , , , | No Comments

Speaking to the Royal College of GPs last Friday, Secretary of State for Health Andrew Lansley delivered a confidence shattering blow to the poor Department of Health communications person who wrote the national letter on patient records:

“We all received a letter through the door on patient records saying we could opt out if we wanted to, but the letter was so long and poorly written that I’m sure I wasn’t the only one who struggled to understand what it was saying!”

Ouch. However, having re-written the DoH standard issue press release into sentences that didn’t cause you pass-out for lack of breath mid-sentence, I catch his drift.

Read more …